Geetanjali Salon is a leading beauty and wellness brand in India, established in 1989. It offers professional services like hair styling, skin care, makeup, nail care and spa treatments under one roof. Today, it operates over 100+ salon outlets across major cities in India and continues to expand through franchising.
Investing in a Geetanjali franchise lets entrepreneurs enter the premium beauty services market with a renowned brand, benefit from structured support, and tap into growing consumer demand for salon services in urban India.
Investment Cost (INR)
The cost to start a Geetanjali Salon franchise varies based on location, salon size, city tier and interior quality.
Estimated Investment Breakdown
| Cost Component | Approx. Amount (₹) |
| Franchise / Brand Fee | ₹15,00,000 – ₹20,00,000 |
| Salon Setup & Interiors | ₹35,00,000 – ₹70,00,000 |
| Equipment & Products | ₹10,00,000 – ₹15,00,000 |
| Working Capital | ₹5,00,000 – ₹10,00,000 |
| Total Estimated Investment | ₹50,00,000 – ₹1.5 Crore+ |
👉 Most franchises require an investment of ₹50 lakh to ₹1 crore+, depending on size, location, and fit-out quality. Prime metro locations typically require higher spend due to larger rental and interior costs.
Franchise Fee & Royalty
Franchise (Brand) Fee
- One-time non-refundable brand fee is usually ₹15 – ₹20 lakh.
Royalty / Commission
There are two commonly reported royalty models:
- Percentage of Gross Sales: Industry listings mention ~5% royalty on franchise revenue.
- Revenue Share Model: Some sources list an 8% franchisor share of revenue (meaning ~92% stays with franchisee).
💡 Note: Franchise agreements differ — always verify exact terms with the franchisor before signing.
Profit Margin & ROI
Profitability in a salon business depends on location, pricing strategy, service mix, and operational efficiency.
Typical Financial Expectations
| Metric | Typical Range |
| Monthly Revenue (estimate) | ₹10 – ₹25 lakh* |
| Net Profit Margin | ~20 % – 30 % after expenses* |
| Expected ROI / Break-Even | ~18 – 36 months (2–3 years)* |
*Figures are estimates and vary by city, salon footfall, pricing and management.
Because Geetanjali is positioned as a premium salon, services are priced higher than local parlours, which often helps achieve healthy margins if client volumes are strong.
Space & Manpower Needs
Space Requirements
To run a full-service Geetanjali Salon, typically:
- Space: 1000 – 2000 sq.ft in high-footfall urban areas or malls.
- Larger flagship studios may need 2500 sq.ft or more depending on service offerings.
A spacious and elegant setup aligns with the brand’s premium positioning and customer expectations.
Staffing Needs
A functional salon operation usually includes:
- Salon Manager
- Hairstylists & Colorists
- Skin & Beauty Specialists
- Reception / Billing Staff
- Helpers / Support Staff
Total team size: typically 5–15 staff depending on service mix and store size.
Franchisor Support
Geetanjali provides support across key areas to help franchise owners succeed:
✔ Pre-launch Support: Site evaluation, design guidance, and setup assistance.
✔ Training: Comprehensive training for staff on services and customer engagement.
✔ Marketing & Branding: Assistance with local promotions and brand campaigns.
✔ Operational Guidance: SOPs (Standard Operating Procedures), inventory planning, and quality control.
✔ Vendor Tie-ups: Access to quality products and equipment through approved suppliers.
This support helps new franchisees launch smoothly and maintain consistent service quality.
Pros & Cons of Geetanjali Franchise
Pros
✔ Strong Brand Recognition: Over 30 years of presence and ~100+ outlets nationwide.
✔ Growing Beauty Market: Beauty and wellness is a fast-growing segment in India.
✔ Structured Support: From training to marketing and operations.
✔ Multiple Revenue Streams: Services and retail product sales can boost profits.
✔ High-Value Clientele: Premium positioning often attracts repeat customers.
Cons
❌ High Initial Investment: Requires a significant capital outlay.
❌ Ongoing Costs: Rent, salaries, and product inventory can be high in prime locations.
❌ Competition: Many salon chains and local parlours compete actively.
❌ Service Quality Matters: Poor staff performance can hurt reputation quickly.
Application Process
Here’s a simple step-by-step guide to apply:
- Initial Enquiry: Visit the Geetanjali Salon official website and contact the franchise team.
- Franchise Form: Fill out the franchise enquiry form with your personal, business, and location details.
- Site Evaluation: Brand representatives review your proposed location for footfall and viability.
- Agreement & Fees: Finalise franchise terms and pay the franchise fee upon approval.
- Setup & Training: Complete salon setup, hire staff, and undergo training.
- Launch: Open your salon with franchise support for marketing and operations.
🕐 Most franchises take 1–2 months to launch after approval, setup, and training.
Risks to Consider
Every business has risks — here are key points for a salon franchise:
⚠ Location Risk: A low-traffic area may struggle to attract enough clients.
⚠ High Overheads: Rent and staff costs, especially in metros, can reduce profits.
⚠ Service Dependence: Quality and consistency are crucial for client loyalty.
⚠ Market Competition: Local and national chains compete for the same customer base.
⚠ Skill Shortage: Finding trained beauty professionals can be challenging.
Careful research and planning help mitigate these risks.
FAQs (Frequently Asked Questions)
Q1. How much does a Geetanjali franchise cost?
A: Total investment is generally ₹50 lakh to ₹1.5 crore+ depending on salon size and location.
Q2. What is the franchise fee?
A: Around ₹15 – ₹20 lakh (one-time) as a brand/franchise fee.
Q3. How much royalty or commission is charged?
A: Typically ~5 % royalty of sales or about 8 % franchisor share of revenue as per different sources — clarify in the agreement.
Q4. When can I expect ROI?
A: Many franchisees aim to break even within 18 – 36 months with strong management and location.
Q5. Do I need prior experience in beauty services?
A: No formal experience is required — Geetanjali provides operational training and support.
Conclusion
The Geetanjali franchise offers a strong opportunity in India’s growing beauty and wellness industry. With an estimated investment of ₹50 lakh to ₹1.5 crore+, structured support from the franchisor, premium brand positioning, and multiple service offerings, it suits entrepreneurs seeking a premium salon business in urban markets.
Success depends on choosing the right location, controlling operating costs, maintaining high service quality, and using franchisor support effectively. With realistic planning and disciplined execution, a Geetanjali salon franchise can be a rewarding business venture.